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Editorial

Are your team members in danger of rust-out?

are-your-team-members-in-danger-of-rust-out

Yesterday I came across a term I hadn’t heard before – rust-out. Rust-out! What a great term. And now I want to share it with you all because it's a piece of the wellbeing puzzle we don't talk about often enough.

Often referred to as burnout's less-talked-about cousin, rust-out happens when people stagnate personally or professionally. Unlike burnout, which comes from doing too much, rust-out happens from doing too little - when our potential or talent isn't being used enough. People dealing with rust-out aren't just less productive - they've lost the will to be productive.

People with rust-out are normally bored in their roles. While boredom in and of itself is not a bad thing (and in small doses can be great for creativity), continued boredom is Not Good. This makes complete sense – as workers we want to see value in our role, a sense of purpose and of achievement. Not surprisingly, the consequences of burnout include disengagement, quiet quitting, and poor mental health.

Interestingly, rust-out often happens when people feel ignored by - or invisible to - their leaders. The antidote to rust-out therefore is to have leaders who are good communicators, active listeners, and empathetic champions.

So what can we do to prevent corrosion in the workplace (pun intended - sorry, couldn't help it!)?

 

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