If you're considering launching a wellbeing champions programme - or wondering why your existing one isn't quite hitting the mark - you're not alone. These programmes have become increasingly popular as organisations look for scalable, cost-effective ways to support employee wellbeing. But here's the thing: not all wellbeing champions programmes are created equal.
At their core, wellbeing champions programmes are a high reach, low cost strategy that's scalable. But that scalability only works when the foundations are solid. Here's what the research tells us about building a programme that genuinely supports both your champions and your people.
The Essential Building Blocks
Give your program a memorable name
This might seem superficial, but it matters. A distinctive name helps your programme stand out and gives champions something to rally around. It's part of creating an identity that people can connect with - something that feels real rather than just another HR initiative.
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